Melania Trump

After encouraging Donald to run for president in the 2016 presidential election, Melania only made rare campaign appearances, instead opting to help Donald with strategy. She received major press coverage during the campaign when erotic photos from her modeling years were uncovered and published, and again when a speech she gave at the 2016 Republican National Convention was found to be plagiarized from a similar speech by Michelle Obama. In the month leading up to the election, she defended her husband following the release of the Access Hollywood tape that mired his campaign in scandal.

Melania stayed in Manhattan for the first months of her tenure as first lady, to allow Barron to finish school there and to renegotiate her prenuptial agreement. She kept to minimal activity after moving into the White House and held fewer events than previous first ladies. Melania faced several challenges in 2018, including allegations of extramarital affairs committed by her husband, surgery for kidney disease, and a tour of Africa that was overshadowed by scrutiny of her wardrobe and personal conduct. During her tenure as first lady, Melania prioritized children's issues, launching the Be Best campaign to promote children's welfare and visiting many children's hospitals. She was also a close advisor to her husband, influencing his decisions to end the Trump administration's family separation policy and to ban fruit-flavored electronic cigarette cartridges. In the final months of her initial tenure as first lady, Melania endorsed her husband's false claims of election fraud in the 2020 presidential election. After leaving the White House in 2021, she largely stayed out of the public view before assuming the role of first lady again in 2025.

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